Aron Cramer,
President and CEO, BSR
President and CEO, BSR
After Lehman’s collapse, much can be done to restore trust
At the start of 2009, trust in business plummeted from the year before, found the Edelman Trust Barometer. By July, trust levels recovered slightly — but it is far too early to declare victory, says Aron Cramer, president and CEO of BSR. Business now has a chance to write a new chapter and align its interests with those of the public so, together, we can confront the challenges ahead.
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