"'Conspicuous consumption' is now being replaced by 'conspicuous expression' as the driver of identity."
Why Facebook is more important than solar panels
The growth of social networks indicates a fundamental shift in patterns of human behavior. The unsustainable practice of ever-increasing consumption of physical goods is being replaced by consumption of virtual goods through virtual channels, says HOW contributors Stephen Linaweaver, Brad Bate and Michael Keating. And this is good news for the sustainability of our economy.
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