Don’t Be Dangerous and Delusional

Any PR people who think they are serving their client or employer by intentionally misleading a reporter is simply delusional and dangerous. We all have a stake in accurate information. The distortion or falsehood will be uncovered in time, leading to an unnecessary scandal that may engulf top executives and undermine the board.

Last 5 posts by HOW Online
Responsibility and 'B Corporations' - March 11th, 2010
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The Business Case for Reputation - March 10th, 2010


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